Less than a month after Jay-Z & Kanye West broke Coldplay's record for first week album downloads, Lil Wayne has taken the 'throne' from the duo.

Lil Wayne, whose "Carter IV" album released about an hour after the conclusion of last weekend's wildly successful MTV Video Music Awards, has sold over 300,000 digital downloads on iTunes in its debut week, breaking "Watch the Throne's" previous record of 290,000.