TNT Put a Red Button in a Small Town in Belgium That Causes A Lot of Drama.
This has got to be one of the coolest advertising ideas I've ever seen! In order to promote the start of their cable channel in Belgium they placed a red button in the middle of town with a sign that says "Push to add drama" And what happens next will totally surprise you!
This is genius! If there was a button like this downtown, would you push it?