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People In the Public Spotlight Should Update Their Own Social Media – Not Use a Ghostwriter

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Today, I looked up a motivational speaker on Twitter. I thought, “This person will probably share some insightful tweets that will have a great impact on my life.” To my dismay, like many celebrities, motivational speakers or others in the spotlight, it was evident that someone else was tweeting for the person.

To me, it seems kind of phony. If I wanted to hear what these “ghostwriters” think, I’d follow them. I want the real deal! I want to read that person’s thoughts and experiences. And, if that person doesn’t want to fiddle with social media, they shouldn’t be on it, or at the very least, the Twitter account should indicate that the posts are from their party, not them.

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