For as long as I can remember, Gillette has been using the slogan "The Best a Man Can Get." Well now Gillette is asking/encouraging men to actually BE the best man they can be.

The short film reminds us of some of the masculine stereotypes that have been a part of our culture for decades and some of the issues that young mean are still facing today.

It's pretty powerful stuff. It certainly makes me pause and think about my own behavior and the type of man I want my son to be.